Journals Library


PHR - 14/184/02

Optimisation, feasibility testing and pilot randomised trial of Positive Choices: a school based social marketing intervention to promote sexual health, prevent unintended teenage pregnancies and address health inequalities in England

Project title: Optimisation, feasibility testing and pilot randomised trial of Positive Choices: a school based social marketing intervention to promote sexual health, prevent unintended teenage pregnancies and address health inequalities in England

Call to action: 14/184 14/184 Social Marketing Interventions to Reduce Unintended Teenage Pregnancy

Research type: Primary Research

Chief investigator: Professor Christopher BonellORCID logoorcid.org/0000-0002-6253-6498

Lead Author: Professor Christopher BonellORCID logoorcid.org/0000-0002-6253-6498

Contractor: London School of Hygiene & Tropical Medicine

Cost: £557,058.16

Co-investigators: Dr Honor Young, Dr Karin Coyle, Dr Michael Carrera, Ms Alison Hadley, Ms Claudia Wells, Ms Juliet Hillier, Professor Catherine Mercer, Professor Diana Elbourne, Professor Elizabeth Allen, Professor G.J. Melendez-Torres, Professor Gerard Hastings, Professor Maria Lohan, Professor Rona Campbell, Professor Stephen Morris.

Started: April 2017 | Status: Published January 2021

ISRCTN: 12524938

The Positive Choices intervention was well delivered and acceptable to students and staff, and the criteria for progression to a full trial were met.

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